YouTube advertising for awareness and admissions-scale reach
YouTube advertising places video ads before, during or between YouTube videos and in Shorts, bought through Google Ads. TDM chooses the right format (skippable in-stream, 6-second bumpers or in-feed), targets audiences by demographics, interests and intent, and connects viewers to follow-up campaigns on Search and Meta.
Who it's for
- Brands launching a product, campaign or admissions intake that needs wide reach quickly
- Businesses that already have video content or can produce short edits
- Advertisers who want to retarget video viewers on Google Search and Meta
What you get
- Format and audience plan
- Which YouTube formats to use for your goal and who should see them.
- Video edits
- Cut-downs of your footage into 6-second bumpers and 15–30 second ads, via our content team.
- Campaign management
- Video reach, views or action campaigns in Google Ads, with frequency and placement controls.
- Viewer retargeting
- Audiences of people who watched, used for follow-up ads on Search and Meta.
How we work
- 1
Plan
Agree the goal (reach, views or conversions) and the audience.
- 2
Produce
Edit or shoot videos sized for each format.
- 3
Run
Launch, watch view rates and cost per view, and swap out weak creative.
- 4
Connect
Retarget engaged viewers with lead or sales campaigns.
What it costs
YouTube Ads is included in Starter & Maintenance (from Rs 30,000/month) and Growth Campaign (from Rs 70,000/month), and can also be scoped as a custom package. Prices shown are starting points, not final. Every package can be adjusted and customised to your requirements. All prices are in Pakistani rupees and include taxes. Ad spend is not included. Your ad budget is billed directly to your own Meta or Google account, so you own the account and see every rupee.
Industries
YouTube Ads questions
What YouTube ad formats are there?
The main ones are skippable in-stream ads (viewers can skip after 5 seconds), non-skippable in-stream ads, 6-second bumper ads, in-feed video ads and Shorts ads. The right mix depends on whether you want reach, views or actions.
Can you make the video for us?
Yes. Our content team can edit existing footage or produce short videos and reels.
Get a free YouTube Ads audit.
Six quick questions. A strategist replies within 24 hours with where your next leads should come from.