Author

Times Digital Media Editorial Team

Guides written by the Times Digital Media team, the strategists and media buyers who run Meta, Google and YouTube campaigns for our clients in Pakistan.

How we write

  • Every guide starts with a short, direct answer.
  • Third-party figures are linked to their source and dated.
  • Numbers from our own campaigns are labelled and treated as examples, not benchmarks.
  • We update guides when platform rules, prices or taxes change, and show the updated date.

Articles